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How does it work?

CHOOSE YOUR DEVICE
Pay just £24 upfront for 3 packs of HEETS.

FREE DELIVERY
Try IQOS in the comfort of your own home for a whole week.

ACCESS EXPERT GUIDANCE WHEN YOU NEED IT
Virtual coaching, online tutorials and support materials.

KEEP THE DEVICE OR SIMPLY RETURN IT
Once your seven days are up, you can buy your device and keep it; or return it for free. Easy!

Any questions? Email us at tryiqos.uk@pmi.com
Monday to Friday, 9am-7pm

IQOS is our innovative alternative to smoking that heats tobacco instead of burning it. A combination of science and technology that delivers true tobacco taste and satisfaction - no smoke, no ash, less smell.

Select your device

  • Latest model
  • New premium design
  • More device colour options
  • Wide range of accessories
  • Faster charging time
  • Longer battery lifespan
  • Most affordable device
  • Classic design
  • Range of IQOS Original accessories
  • Less than 5 minutes charge between uses

Choose your colour

brilliant gold

stellar blue

velvet grey

warm white

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Find the IQOS that suits you best.

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CONFIRM

Sorry!
This website is intended only for users of nicotine or tobacco products who are over 18.

This website is restricted to adults in the United Kingdom who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk-free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page for further risk information.