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Experience tobacco
the IQOS way

Simply insert a HEETS tobacco stick into the IQOS device to experience real tobacco taste and satisfaction.
What are the main benefits?
Tobacco taste
& satisfaction
IQOS uses HEETS tobacco sticks to
provide real tobacco taste and
cigarette-like satisfaction³

Cost Saving
At £5 RRP per pack of 20, HEETS are less
than half the price of cigarettes so you
can save over £1000 a year ⁴

Less risk than
continuing to smoke
IQOS has extensive and robust clinical
evidence² showing that using IQOS
presents less risk to your health than
continuing to smoke.

Less impact on you and
those around you
Less smell on hands, hair and clothes than
cigarettes. No stains on fingers. No negative
impact on indoor air quality ⁵

Important information: IQOS is not risk free. It delivers nicotine, which is addictive.
Why choose IQOS?
Tobacco taste
& satisfaction IQOS uses HEETS tobacco sticks to
provide real tobacco taste and
cigarette-like satisfaction³
Cost Saving At £5 RRP per pack of 20, HEETS are less
than half the price of cigarettes so you
can save over £1000 a year ⁴
Less risk than
continuing to smoke IQOS has extensive and robust clinical
evidence² showing that using IQOS
presents less risk to your health than
continuing to smoke.
Important information: IQOS is not risk free. It delivers nicotine, which is addictive.
Less impact on you and
those around you Less smell on hands, hair and clothes than
cigarettes. No stains on fingers. No negative
impact on indoor air quality ⁵
How much could you save? You can save a lot when you make the switch from regular
cigarettes to IQOS no burn HEETS.

Use our Savings Calculator tool to find out how much you can
save per year.
Tell us about you
Q1
Q2

The price you have entered is too low. Please choose a value above £5 and re-try

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Q2

The amount of cigarettes per day you have entered is too high. Please choose a value under 60 and re-try

If you’re a smoker who smokes 10 cigarettes a day, you’ll save on average over £1,000 per year if you switch completely to HEETS.*

If you’re a smoker who smokes 10 cigarettes a day, you’ll save on average over £1,000 per year if you switch completely to HEETS.* At £5 RRP a pack, HEETS are now less than half the price of an average pack of cigarettes.*
Your Yearly Savings
Based on fully converting your consumption
of cigarettes to HEETS

£ 0

*Assumes average price of cigarettes at £10.77 per pack. Source: ONS dataset. Average price – Cigarettes 20 king size filter, 2019.
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Sorry!
This website is intended only for users of nicotine or tobacco products who are over 18.

This website is restricted to adults in the United Kingdom who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk-free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page for further risk information.