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Yup, April is the month dedicated to VApril which is all about encouraging the UK’s 7 million smokers to think about making the switch from smoking to vaping. With IQOS, you actually have two alternatives to smoking to consider: IQOS (heats tobacco instead of burning it to release the true taste of real tobacco) and IQOS MESH (heats liquid using our proprietary MESH heater for a consistent vaping experience).
Still wondering about the differences between IQOS and IQOS MESH? Need to dig a bit deeper into heated tobacco vs vaping? Here are some points to guide you...
What Is It?
What's the Taste Like?
IQOS: IQOS heat not burn technology heats tobacco to an exact temperature, releasing the flavourful nicotine-containing HEETS vapour for a true tobacco taste, but with 95% less harmful chemicals compared to conventional cigarettes.*
IQOS MESH: How about a tobacco, menthol or even a fruit flavour? VEEV flavour caps come in 7 signature flavours with varying levels of nicotine. VEEV’s 7 signature flavours are now also complemented by 4 gourmet flavours for a limited time only, available to be purchased online or in our direct retails stores. VEEV flavour caps contain high quality liquids made in the EU. The liquids contain pharmaceutical-grade nicotine for purity, and authentic taste experience.
How Does It Work?
IQOS: Our tobacco heating system comes in two different versions. The first is a system made of two parts (IQOS 2.4 Plus and IQOS 3) while the second one is an integrated version that offers consecutive usage (IQOS 3 Multi). Both contain electronically controlled heater slides to heat the tobacco sticks.
IQOS MESH: Consists of a two-part system with a hand-held device for the electronics and digital controls, and a replaceable VEEV cap containing the MESH Heater, a mouthpiece and the flavoured liquid.
Is It Simple to Use?
IQOS: Yes – press the button on the holder, then draw on the IQOS heat stick to enjoy the real taste of IQOS heated tobacco. When the stick is finished, just chuck it away!
IQOS Mesh: Yes - there’s no need to keep pressing the button while you vape as IQOS uses puff activation. Also, you can easily snap on a different flavour with the VEEV cap without needing to clean in between!
Any Smart Gizmos?
IQOS: With IQOS HeatControl™ Technology, the tobacco heats to the ideal temperature for consumption. This results in the true taste of heated tobacco. There’s also an over-heating protection mechanism so IQOS switches off if necessary.
IQOS Mesh: Not all types of vapes work the same way - unlike wick and coil e-cigarettes, the IQOS MESH Heater is always in contact with the e-liquid for a consistent vaping experience. IQOS MESH has built-in temperature control and can cleverly detect low liquid levels and will switch off to avoid overheating and a burnt taste.
What About Battery Life?
IQOS: You need to charge the IQOS holder between each use so just remember to insert it into the pocket charger when you have time to do so. The battery life varies across the heat not burn products in the IQOS range depending on the option you prefer – for example, our compact IQOS 3 Multi lasts 75 minutes for 10 sessions.
IQOS Mesh: Charge for a continuous 90 minutes, turn it on and go out for the whole day without having to recharge (based on one capsule per day). Forgot to charge? No problem. You can rapid charge to 40% in just 30 minutes.**
Whether you decide to embrace the VApril movement by vaping, not smoking, or switching to IQOS heated tobacco, all options have one thing in common – they’re a better alternative than continuing to smoke cigarettes.
*Important Information: It does not necessarily equal a 95% reduction in risk. IQOS is not risk-free. Reduction "95% less of harmful chemicals" represents average reductions in levels of a broad range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette (3R4F).
**Full charge in 90 minutes. Based on average consumption of 1 cap per day. Battery performance may vary over time. Based on new battery, charging on AC adaptor, no vaping during charging, ambient temperature ≥10C.