How IQOS works


Always ready.

• Charge once, use twice.
• Compact design, built to last.
• Make it yours with hundreds of customisation options.

Buy for £39 Try for £10

Find your favourite HEETS tobacco sticks

Choose from a selection of 9 HEETS variants ranging from classic tobacco through to menthol blends.

Classic tobacco           Menthol tobacco

Shop HEETS range

Try before you buy

Find out if IQOS is right for you.
Try IQOS in the comfort of your own home.

Try for £10

Smoke-free products are not risk-free. They contain nicotine, which is addictive. Smoke-free products are intended for adult use only. For more risk information, click here.

Please enter your date of birth to confirm you are an adult user of nicotine or tobacco products.


This website is intended only for users of nicotine or tobacco products who are over 18.

This website is restricted to adults in the United Kingdom who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk-free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page for further risk information.