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Still looking for a satisfying alternative to cigarettes?

Discover real satisfaction.

Not another vape. Real tobacco.

Available in menthol and tobacco tastes.

 LEARN MORE

Discover real
satisfaction.

Real tobacco. No liquid.

Available in menthol and tobacco tastes.

LEARN MORE
Free next day delivery

Start your 14 day trial

TRY FOR 14 DAYS

IQOS Starter Kit

Device and tobacco sticks

SHOP FOR IQOS

HEETS tobacco sticks

SHOP FOR HEETS

Why choose IQOS?



Cost saving


Tobacco taste & satisfaction


Less risk than continuing to smoke


Less impact on friends & family
At just £5 per pack, HEETS are less than half the price of cigarettes. So, IQOS pays for itself within 20 days and you could save £100 every month thereafter.
Real tobacco. No liquids. Cigarette-like satisfaction. †

*Source: 3 month clinical studies conducted in US and Japan with 160 adult smokers each under real conditions (ambulatory).

IQOS emits 95% less harmful chemicals compared to cigarettes. *

*Compared to the smoke of a reference cigarette (3R4F). It does not necessarily equal a 95% reduction in risk.

No ash. No second-hand smoke. No negative imapact on indoor air quality.ˣ

*Source: PMI study conducted under ISO standards simulating real-world scenarios and based on threshold limits established by existing air quality guidelines.
Important information: IQOS is not risk-free

Cost saving
At just £5 per pack, HEETS are less than half the price of cigarettes. So, IQOS pays for itself within 20 days and you could save £100 every month thereafter.
Tobacco taste & satisfaction
Real tobacco. No liquids. Cigarette-like satisfaction. †

*Source: 3 month clinical studies conducted in US and Japan with 160 adult smokers each under real conditions (ambulatory).
Less risk than continuing to smoke
IQOS emits 95% less harmful chemicals compared to cigarettes. *

*Compared to the smoke of a reference cigarette (3R4F). It does not necessarily equal a 95% reduction in risk.
Less impact on friends & family
No ash. No second-hand smoke. No negative imapact on indoor air quality.ˣ

*Source: PMI study conducted under ISO standards simulating real-world scenarios and based on threshold limits established by existing air quality guidelines.
Important information: IQOS is not risk-free


Explore our full range
Explore HEETS RANGE
TRY FOR £10

Not another vape

Devices designed with you in mind

Stay close to the experience you know

HEETS tobacco sticks provide the taste and satisfaction of real tobacco

Find out if IQOS is right for you

Try IQOS at home for 14 days

Our Try Before You Buy programme is designed for you to try IQOS for 2 weeks in the comfort of your home.


TRY FOR £10

Available for IQOS 2.4 + and IQOS 3 DUO HEETS are available in mixed or menthol

Tell us how can we help

Our UK based Care team is here to help 7 days a week.

Monday to Friday 8am to 10pm
Saturday and Sunday 10am to 6pm
Our Online support pages are available 24/7. You can find them here.
E-Mail

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Phone

Phone

Call us:
0800 432 0000.

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E-Mail

Click here to email us and we’ll get back to you in 24 hours.
ˣSource: PMI study conducted under ISO standards simulating real-world scenarios and based on threshold limits established by existing air quality guidelines.
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Smoke-free products are not risk-free. They contain nicotine, which is addictive. Smoke-free products are intended for adult use only. For more risk information, click here.

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This website is intended only for users of nicotine or tobacco products who are over 18.

This website is restricted to adults in the United Kingdom who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk-free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page for further risk information.